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Hospitality and the Rhetorics of Software Digital Humanities: Envisioning a Transformed Guest Experience

W.B. Yeats

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Published in Ethical Programs: Hospitality And The Rhetorics Of Software (Digital Humanities)

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Hospitality And The Rhetorics Of Software Digital Humanities Book Cover Ethical Programs: Hospitality And The Rhetorics Of Software (Digital Humanities)

Ethical Programs: Hospitality and the Rhetorics of Software (Digital Humanities)

by Pekka Himanen

5 out of 5

Language	:	English
File size	:	2265 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Word Wise	:	Enabled
Print length	:	229 pages

In the ever-evolving landscape of hospitality, technology has emerged as a transformative force, reshaping the way hotels operate and guests experience their stay. Hospitality and the Rhetorics of Software Digital Humanities delves into the burgeoning field of software digital humanities, exploring the intersection of hospitality and digital technologies.

This groundbreaking book examines the rhetorical strategies employed by software developers to market and promote their products to the hospitality industry. Through in-depth analysis, it uncovers the persuasive techniques and narratives used to convince hotels to adopt new technologies, from mobile check-in to virtual reality experiences.

Bridging the Gap: Software as a Catalyst for Hospitality Innovation

Software has become an indispensable tool for hoteliers, enabling them to automate tasks, enhance guest services, and gain valuable insights into their operations. From property management systems (PMS) to guest relationship management (GRM) platforms, software empowers hotels to streamline their workflow, improve communication, and personalize the guest experience.

Hospitality and the Rhetorics of Software Digital Humanities analyzes the ways in which software vendors leverage language and imagery to persuade hotels of the value of their products. By understanding the rhetorical strategies employed, hoteliers can make informed decisions about technology adoption and harness its full potential.

The Guest Perspective: Empowering Personalization and Convenience

The advent of software digital humanities has not only transformed hotel operations but has also significantly impacted the guest experience. Mobile apps, smart devices, and virtual assistants have empowered guests with unprecedented levels of control and convenience.

Hospitality and the Rhetorics of Software Digital Humanities examines the rhetorical techniques used to promote the benefits of guest-facing technologies. From the seamlessness of mobile check-in to the immersive experiences offered by virtual reality tours, the book explores how software is reshaping the guest journey.

Data-Driven Insights: Unlocking the Power of Information

In the age of big data, software has become a crucial tool for collecting, analyzing, and interpreting data. Hospitality and the Rhetorics of Software Digital Humanities investigates how software vendors employ data-driven arguments to convince hotels of the importance of data analytics.

The book examines the persuasive strategies used to highlight the benefits of data-driven insights, such as improved revenue management, targeted marketing campaigns, and personalized guest experiences. By understanding these techniques, hotels can make strategic data-driven decisions that enhance their operations and drive growth.

Strategic Decision-Making: Guiding Hotels in the Digital Age

Hospitality and the Rhetorics of Software Digital Humanities provides valuable insights for hotel executives, empowering them to make informed decisions about technology adoption. By understanding the rhetorical strategies employed by software vendors, hoteliers can evaluate the potential benefits and drawbacks of new technologies and align them with their business objectives.

The book offers practical guidance on assessing the credibility of software vendors, negotiating contracts, and implementing new technologies effectively. It also explores the ethical considerations and potential pitfalls associated with software adoption, ensuring that hotels make responsible and sustainable choices.

Hospitality and the Rhetorics of Software Digital Humanities is an essential read for anyone seeking to understand the transformative impact of technology on the hospitality industry. By examining the persuasive techniques employed by software vendors and exploring the experiences of both hotels and guests, the book provides a comprehensive perspective on the digital revolution taking place in hospitality.

As the hospitality industry continues to embrace new technologies, Hospitality and the Rhetorics of Software Digital Humanities empowers hotels to navigate the digital landscape with confidence, harness the full potential of software, and create exceptional guest experiences in the modern age.

Ethical Programs: Hospitality and the Rhetorics of Software (Digital Humanities)

by Pekka Himanen

5 out of 5